Free Email Blast Service

Email blast is a mass emailing technique, part of most email marketing strategies today. It’s also called sending bulk emails. An email newsletter is a kind of an email blast because it’s sent to many people at once.  A big promotion, new product launch, or news email can also be considered email blast if it reaches most of your audience in a single campaign.

No, as long as they adhere to opt-in procedures and anti-spam regulations. Unfortunately, spammers have been known to blast email lists with unsolicited messages, hence the association between the term ‘email blast’ and ‘spam’. However, modern email marketing has come a long way in the past couple of decades. Backed by anti-spam regulations such as the CAN-SPAM Act and the GDPR, today’s email campaigns are permission-based and don’t end up in the spam folder. As long as your subscribers have opted-in to receive promotional emails from your business, sending an email blast (or email campaign) is allowed. Techniques like segmentation and personalization are recommended to make the message more relevant for your audience.

1. Start by choosing an email blast service like Brevo (formerly Sendinblue) (for more options, check out this list of the best email marketing services). 
2. Before you can send an email blast, you need a list of opt-in email subscribers (email contacts who’ve consented to receive emails from you). Start growing your list with opt-in forms on your website and social media.
3. Once you’ve gathered enough subscribers, it’s time to prepare your first email blast. Set a clear goal for your campaign (e.g. drive traffic to a particular product landing page, announce an upcoming sale, gain new members for your Facebook group, etc.)
4. Write the email copy and include a clear call-to-action.
5. Design the email blast (easily done with Brevo’s email builder)
6. Send yourself a test email to make sure everything’s in working order
7. Schedule your email at the best time to suit your audience

We cover these details in our mass email Outlook guide but be aware that personal email providers like Outlook, Yahoo, or Gmail are not designed to send email blasts. By doing so, you risk damaging your sender/brand reputation and getting blacklisted by ISPs. You’re better off using a dedicated email marketing service like Brevo (formerly Sendinblue).

By choosing an email marketing software with a free plan. Most email services have a free entry plan to get you started. With Brevo you can send up to 300 emails a day completely free.